10 Best Drag Drop Website Builders: Free and Paid Options for 2025

Website builders have transformed web development, democratizing the process and making it accessible to a broad audience. Site builders have become essential tools for modern web development, offering a range of features that cater to both beginners and experienced users.

When considering a website builder for your marketing strategy, the top choice is clear: ProCoders. With over 10 years of experience, our team of 120 engineers is proficient in more than 50 technologies and platforms. Our keen insight into partner requirements, combined with comprehensive research during the Discovery Phase, ensures we deliver precisely what you need.

Following this recommendation, we will delve into the landscape of drag-and-drop website builder platforms, highlighting their potential and limitations. These platforms simplify the building process, making it easier for users of all skill levels to create pro websites. By the end of this guide, you’ll be fully equipped to make informed decisions about the best website builder to enhance your marketing efforts.

What is a Drag-and-Drop Website Builder?

A drag-and-drop website builder is a user-friendly web design tool that enables individuals to create sites without extensive coding knowledge. Users interact with the builder through intuitive drag and drop functionality, simply dragging elements such as text, images, and widgets onto a visual canvas, allowing for easy customization and quick development.

Such a drag-and-drop website builder offers a range of benefits for businesses and individuals looking to create a compelling online presence without the need for coding or design expertise, allowing users to build websites efficiently.

Let’s explore some of the advantages of such platforms:

• No Coding Required: A drag-and-drop editor eliminates the need for coding, allowing you to focus on content and aesthetics instead of technical details. No technical skills are required, making website creation accessible to everyone.
• User-Friendly Interface: One of the primary advantages of a drag-and-drop website builder is its interface. You don’t need to be a tech wizard to use them effectively. CMOs can easily take the reins and create or modify web pages and content without relying on developers or designers. The experience is often as familiar as working in Google Docs, making it accessible for beginners.
• Time and Cost Efficiency: Traditional web development can be time-consuming and costly compared to simplified WP site cost. With a WordPress drag-and-drop website builder, for example, you can significantly reduce both resources. Many platforms also offer a free option, a premium plan, and various builder plans, so you can choose what fits your budget. Be mindful of the renewal price, as it may increase after the initial term.
• Creative Control: A drag-and-drop editor empowers you to have complete control over the website layout of your pages. You can experiment with different elements, colors, fonts, and images to achieve your desired look and feel, allowing users to customize every aspect of their site.
• Responsive Design: In today’s mobile-centric world, having a responsive site is crucial. Most builders automatically optimize your site for mobile devices, ensuring a seamless user experience across all screens. The editor also helps you align the mobile version with the desktop site for consistency.

• Wide Range of Templates: These builders often come with a library of professionally designed templates accessible in just a few clicks that can serve as a starting point for your website. You can customize these templates to align with your brand identity. Many platforms provide pre-made templates and templates designed for different industries, streamlining the setup process.
• Integration Capabilities: Many platforms offer integrations with third-party tools and services. This means you can easily incorporate features like contact forms, social media feeds, e-commerce functionality, scheduling software, and more into your site.
• SEO-Friendly: Some platforms provide built-in SEO tools and features, helping you optimize your site’s content for engines.
• Scalability: As your business grows, your site needs to grow with it. A drag-and-drop website builder often offers scalability, allowing you to add new web pages, features, and content as needed.
• Support and Updates: Reputable drag-and-drop website builder platforms typically offer customer support and regular updates, ensuring your site remains secure, up-to-date, and functional.

Whether you’re launching a new product, running a marketing campaign, or simply establishing your online presence, these platforms provide the flexibility and ease of use required in today’s fast-paced digital landscape. You can use them to create a landing page, one page, or even a one-page website, or build a custom website tailored to your needs.

Some platforms also offer AI features to simplify design and customization, and ecommerce features for online stores. If you want to test a builder, you can create a test site to evaluate its performance. While some platforms offer more features for advanced users, others may have too many features that can overwhelm beginners. Keep in mind that some builders may have limited customization options.

For branding, you can connect a custom domain to give your site a professional appearance. These tools are suitable for small business owners, agencies seeking a professional website builder, and anyone looking to create sites without technical skills. When comparing to other website builders, consider the unique features and differences each platform offers. You can also showcase your work with built-in photo galleries and maintain a consistent style across your entire website..

Factors to Consider When Choosing a Website Builder

Customizability

Customization Options: Evaluate the page builder’s flexibility in terms of design and layout. Some builders may have limited customization options, restricting you mostly to predefined themes and basic style edits. Can you easily customize templates to align with your brand’s WordPress website’s visual identity? Look for templates designed for specific industries or purposes to ensure they meet your business needs.

Branding Elements: Ensure the builder allows you to incorporate your logo, colors, and fonts seamlessly.

Content Flexibility: Consider your content needs. Can you create and organize various types of content, such as blog posts, images, videos, and product listings, as per your marketing strategy?

User-friendliness

Ease of Use: Look for a builder that is intuitive and user-friendly. You don’t want to grapple with a complex interface. The best options require no technical skills, making it easy for anyone to create and edit a website.

Onboarding and Support: Check if the builder offers helpful onboarding resources and customer support to assist you when needed, allowing users to easily get started and make changes.

Pricing

Cost Structure: Understand the pricing model of the builder. Does it offer a free option, and what features are included? Are there scalable paid plans, such as a premium plan, that align with your budget? Compare the available builder plans to see which best fits your needs.

Hidden Costs: Be aware of any hidden costs, such as domain registration fees (when you need a free domain), premium template charges, or an increased renewal price after the initial term.

Additional Features

E-commerce Functionality: If your marketing strategy involves online sales, ensure the builder supports ecommerce features. Look for options like product catalogs, shopping carts, secure payment gateways, and other ecommerce features that enable you to sell products, manage transactions, and grow your online business effectively.

SEO Tools: As SEO plays a critical role in online visibility, consider builders that provide SEO tools or integrations to optimize your site’s performance for search engines. Some builders also offer advanced AI features that simplify web development and enhance customization, making it easier for users without coding skills.

Analytics: Access to a paid or free website builder with analytics is essential for tracking user behavior and campaign performance. Check if the builder offers a free version of built-in analytics tools or supports third-party integrations. Additionally, look for built-in features like photo galleries and scheduling software, which allow you to showcase images and manage bookings seamlessly.

Top 10 Drag And Drop Website Builders

Having a compelling online presence is essential for businesses and organizations of all sizes. Every pro marketing specialist understands the importance of website visitors and creating a user-friendly and visually appealing site to engage them effectively.

Today, site builders have become essential tools for modern web development, enabling users to build sites easily and efficiently. Many of these platforms are especially suitable for small business owners, offering features like affordability, scalability, and integrated marketing tools tailored to their needs.

Fortunately, the evolution of site builder solutions has simplified the process, allowing you to design and launch a professional website without the need for extensive coding skills.

Here, we present the top 10 paid and free drag-and-drop website builders that offer you the tools and flexibility needed to create impressive pages. Each platform is tailored to specific needs, ensuring that you can find the perfect fit for your marketing goals.

1. Squarespace

Best for: Building modern & creative business websites.

Squarespace is a top choice for marketers looking to create visually stunning and highly customizable sites. With its simple editor, you can easily arrange elements to achieve the perfect layout, including built-in features like attractive photo galleries.

Squarespace offers a range of templates designed for specific industries, making it ideal for showcasing products, portfolios, or creative content. The platform allows you to maintain a consistent style across your entire website, ensuring a cohesive look and feel. Its mobile version closely aligns with the desktop site, and you can make mobile-specific adjustments within the editor for optimal responsiveness.

Main Features

• Stunning Templates: Squarespace offers a wide selection of professionally designed templates that cater to various industries. These templates provide a strong foundation for creating visually appealing pages.
• Drag-and-Drop Editor: Easily customize your site’s layout, add content, and move elements as you see fit.
• Mobile Responsiveness: Squarespace ensures that your site looks great on all devices, thanks to its built-in mobile optimization.
• Integrated E-Commerce: It provides robust e-commerce features, allowing you to sell products or services directly from your site.
• Blogging Capabilities: For content marketing, Squarespace includes powerful blogging tools, making it easy to publish and manage blog posts.

Pros and Cons

Pros:

• Visually Stunning: Squarespace’s templates are known for their visual appeal.
• High Customization: Its drag-and-drop editor offers excellent customization options, enabling you to create unique designs.
• Integrated E-Commerce: Great for businesses that want to sell products online.

Cons:

• Learning Curve: Beginners may find it slightly challenging to navigate initially.
• Pricing: Squarespace tends to be pricier compared to some competitors.

2. Wix

Best for: Endless design flexibility & freedom.

Wix is renowned for its design flexibility and creative freedom. As a CMO, you’ll appreciate the wide array of templates, all of which are fully customizable. Whether you’re creating a business website, blog, or e-commerce store, Wix’s editor features Wix’s drag-and-drop interface, allowing you to freely place elements anywhere on the page for maximum flexibility.

Main Features

• Versatile Templates: Wix offers an extensive library of templates that cater to a wide range of industries, providing a strong foundation for diverse marketing needs.
• Drag-and-Drop Editor: With its user-friendly editor, you have complete control over your site’s design, allowing you to create a site that aligns perfectly with your brand.
• ADI (Artificial Design Intelligence): Wix’s ADI feature simplifies the website creation process by generating a tailored site based on your preferences and needs.
• E-commerce Capabilities: For businesses, Wix provides e-commerce functionality, enabling you to set up an online store efficiently.
• App Market: Wix’s app market offers numerous add-ons and integrations to enhance your website’s functionality.

Pros and Cons

Pros:

• Design Freedom: Wix’s design flexibility empowers you to create a unique online presence.
• ADI for Quick Start: The ADI feature can rapidly kickstart your site.
• Rich App Market: Access to a wide range of apps and integrations to expand your site’s capabilities.

Cons:

• Learning Curve: Like any powerful tool, Wix may have a slight learning curve for beginners.
• Free Plan Limitations: While Wix offers a free plan, it comes with a Wix-branded domain and ads.

3. SITE123

Best for: Quick and straightforward page building.

SITE123 is perfect for busy marketing professionals seeking a hassle-free website-building experience. It streamlines the process with a user-friendly editor that simplifies customization. SITE123 provides various templates, ready templates, and pre-designed sections, making it effortless to create a fully functional site here.

Main Features

• Intuitive Editor: SITE123’s user-friendly editor streamlines the customization process, allowing you to effortlessly adjust your website’s layout and content.
• Templates and Pre-designed Sections: The platform provides various templates and pre-designed sections, helping you create a functional site in no time.
• eCommerce Integration: SITE123 supports e-commerce functionality, making it suitable for businesses looking to establish an online presence.
• SEO Tools: Built-in SEO tools assist in optimizing your site’s visibility in search results.
• Multilingual Support: If your marketing strategy extends to a global audience, SITE123 offers multilingual capabilities.

Pros and Cons

Pros:

• Quick Launch: SITE123’s simplicity enables rapid website creation, perfect for marketing campaigns with tight timelines.
• No Coding Required: You don’t need coding expertise to design a professional-looking website.
• Free Plan Available: SITE123 offers a free plan with basic features, allowing you to test the platform before committing.

Cons:

• Customization Limitations: While SITE123 is easy to use, it may have fewer customization options compared to some other builders.
• Design Uniformity: Template-based designs may result in sites that look somewhat similar.

4. Shopify

Best for: Highly customizable online store creation.

If e-commerce is a central part of your marketing strategy, Shopify is a standout choice. It offers robust ecommerce features, including tools to sell products, manage transactions, and grow your online business. Its drag-and-drop builder allows for comprehensive customization. Shopify also enables you to connect a custom domain, enhancing your branding and professionalism.

Main Features

• E-commerce Expertise: Shopify is renowned for its e-commerce capabilities, offering a comprehensive suite of tools for creating and managing online stores.
• Customization: The platform provides extensive customization options, allowing you to design product pages, integrate payment gateways, and manage inventory with precision.
• App Integration: Shopify’s App Store offers a wide range of add-ons to enhance your online store’s functionality.
• Mobile Responsiveness: All Shopify themes are mobile-responsive, ensuring a seamless shopping experience on any device.
• SEO Optimization: Built-in SEO features help improve your store’s visibility on search engines.

Pros and Cons

Pros:

• Highly Customizable: Shopify allows for in-depth customization, ensuring your online store aligns with your brand and marketing strategy.
• Robust E-commerce Tools: If e-commerce is a central component of your marketing efforts, Shopify provides all the necessary tools and features.
• Scalability: Whether you’re a startup or an enterprise, Shopify can scale with your business.

Cons:

• Learning Curve: While Shopify offers tremendous flexibility, its extensive feature set may require some time to master.
• Cost: Advanced features and add-ons can increase monthly expenses.

5. Zyro

Best for: Extremely affordable website building.

Zyro is an excellent option for budget-conscious businesses. It combines affordability with user-friendly functionality. Despite its low cost, Zyro doesn’t compromise on features. It offers AI-powered content generation, a variety of AI features that assist with design and content, SEO tools, and e-commerce capabilities.

Main Features

• AI-Powered Content Generation: Zyro offers AI-driven content generation tools to assist with website creation.
• SEO Tools: The platform includes built-in SEO features to help improve your pages’ search engine visibility.
• E-commerce: Zyro provides basic e-commerce capabilities for small online stores.
• Templates: It offers a variety of templates for different industries and purposes.
• Affordability: Zyro’s pricing is budget-friendly, making it accessible to businesses of all sizes.

Pros and Cons

Pros:

• Affordability: Zyro’s low cost is a major advantage.
• AI-Powered Tools: The AI content generator simplifies the development process.
• SEO Features: Built-in SEO tools help improve website ranking.

Cons:

• Limited E-commerce Features: While it supports e-commerce, Zyro’s capabilities are more basic compared to dedicated e-commerce platforms.
• Customization Limitations: Advanced customization options may be limited.

6. Hostinger

Best for: Good value for money.

Hostinger website builder offers an attractive combination of affordability and drag-and-drop website-building capabilities. It features an intuitive interface, a variety of pre-built themes, AI tools, and SEO integrations, making it easy to builder create and customize professional websites without coding. You’ll appreciate the value it brings to your marketing efforts.

Main Features

• Drag-and-Drop Builder: Hostinger offers a user-friendly drag-and-drop website builder for easy customization.
• Templates: It provides a selection of templates to kickstart your design.
• Affordability: Hostinger is known for its cost-effective hosting services and a great website builder.
• Website Hosting: You can seamlessly integrate your website with Hostinger’s hosting services.

Pros and Cons

Pros:

• Affordability: Hostinger is budget-friendly, making it suitable for experts looking to manage costs.
• User-Friendly Builder: The drag-and-drop builder simplifies the website creation process.
• Templates: A variety of templates are available to suit different industries and styles.

Cons:

• Limited Advanced Features: Hostinger’s website builder may lack some advanced features found in more robust platforms.
• Customization Limitations: While user-friendly, it may have limitations in terms of advanced customization.

7. Weebly

Best for: Easy-to-use drag-and-drop interface.

Weebly stands out for its simplicity and ease of use. Its core features include intuitive drag and drop functionality and built-in photo galleries, making it easy to create visually appealing websites. You’ll find it a breeze to create and manage your marketing-focused website.

Main Features

• Intuitive Interface: Weebly offers an intuitive interface for effortless customization.
• Templates: It provides a range of professionally designed templates to kickstart your website design.
• E-commerce: Weebly includes e-commerce features for businesses looking to sell products online.
• Mobile Responsiveness: Websites built with Weebly are mobile-responsive, ensuring a seamless user experience on various devices.

Pros and Cons

Pros:

• User-Friendly: Weebly’s platform is incredibly easy to use, making it ideal for founders who want a hassle-free website-building experience.
• Templates: The templates cover a wide range of industries and styles, giving you plenty of options.
• E-commerce: Weebly’s e-commerce capabilities are robust and suitable for online businesses.

Cons:

• Customization Limits: While user-friendly, Weebly may have limitations in terms of advanced customization.
• Less Advanced Features: Some features found in other platforms may be lacking in Weebly.

8. Weblium

Best for: Super fast website development.

When speed is of the essence, Weblium shines as a website builder. Its rapid capabilities are tailored to meet your marketing needs. With its user-friendly interface, advanced ai features that simplify website creation, and a wide selection of templates designed for specific industries, you can builder create professional websites quickly and stay ahead in the competitive digital landscape.

Main Features

• AI Website Builder: Weblium utilizes AI-powered technology to simplify and expedite website creation.
• Templates: It offers a variety of professionally designed templates for different industries and purposes.
• Speed: Weblium is optimized for rapid website development, making it ideal for those with tight deadlines.
• Customization: Users can easily customize templates to match their brand’s unique style.

Pros and Cons

Pros:

• Speed: Weblium is perfect for CMOs who require a swift online presence, thanks to its rapid website-building capabilities.
• User-Friendly: Its user-friendly interface ensures that marketers of all skill levels can create visually appealing websites.
• AI-Powered: The AI website builder streamlines the design process, saving time and effort.

Cons:

• Customization Limits: While it offers customization, there may be limits to advanced design changes.
• Complexity: Some users may find the AI-powered features too complex for their needs.

9. Webflow

Best for: Unique visual page building.

For CMOs looking to make a distinctive mark in the online business world, Webflow offers unique visual page-building capabilities. Its advanced design features empower you to craft visually stunning websites that align perfectly with your business plan and marketing vision, and allow you to create a truly custom website tailored to your needs.

Main Features

• Visual Page Building: Webflow empowers users to design visually stunning websites with advanced design features.
• Custom Interactions: Users can create customized animations and interactions to enhance website aesthetics.
• Content Management: It provides a content management system for seamless content updates.
• E-commerce Integration: Webflow supports e-commerce functionality for online store creation.

Pros and Cons

Pros:

• Unique Design Capabilities: Webflow’s advanced design features allow CMOs to craft distinctive websites that align perfectly with their marketing vision.
• Content Management: The built-in content management system simplifies content updates and management.
• E-commerce Integration: It supports e-commerce functionality, making it a versatile choice for various business types.

Cons:

• Learning Curve: Webflow may have a steeper learning curve for beginners.
• Cost: The advanced features and capabilities may come at a higher price point.

10. GoDaddy Website Builder

Best for: Section-based website development for beginners.

GoDaddy website builder is an excellent choice for founders who want to simplify the entire process. Its section-based approach makes it accessible for beginners, allowing you to create functional and aesthetically pleasing pages without a steep learning curve. GoDaddy also allows you to connect a custom domain for better branding and professionalism. When it comes to pricing, GoDaddy offers several builder plans to suit different needs, including a free option for users who want to try the platform before committing. GoDaddy ensures that your marketing message reaches your audience effectively.

Main Features

• Section-Based Building: GoDaddy simplifies website creation with a section-based approach.
• User-Friendly Interface: Its intuitive interface makes it accessible for beginners.
• Templates: GoDaddy provides a range of templates to kickstart your website design.
• Domain and Hosting: Users can purchase domains and hosting services directly from GoDaddy.

Pros and Cons

Pros:

• Beginner-Friendly: GoDaddy’s user-friendly interface and section-based approach make it ideal for new website developers.
• Templates: It offers a variety of templates to choose from, catering to different industries and purposes.
• Domain and Hosting: Users can easily manage domains and hosting within the platform.

Cons:

• Limited Customization: While suitable for beginners, GoDaddy may have limitations in terms of customization compared to other builders.
• Scalability: It may not be the best choice for highly scalable or complex websites.

These website builder platforms cover various needs, ensuring that you have the right marketing tools, at your disposal to elevate your marketing strategies.

Are Drag-and-Drop Page Builders Worth It? ProCoders Expert Opinion

We haven’t tried all the tools in the market but we can confidently say that the drag-and-drop website builder niche has gained a lot of popularity in recent years and offers individuals and businesses a quick and affordable way to build sites, create amazing websites and have an online presence. These platforms are perfect for small business needs and offer features that help small business owners grow online.

But the question remains: are they worth it?

To get an expert opinion we talked to our Elementor developers and we were able to look into the value of these platforms, compare them to traditional web development and pinpoint scenarios where they excel.

Value of Drag-and-drop Website Builders

Website builders have several advantages and are worth it for many users.

They often have lower upfront costs compared to custom web development and eliminates the need to hire a dedicated professional WordPress web developer or team to create and manage site and WP SEO services which can be a big budget saver.

Accessibility allows individuals and small businesses to create and manage their own websites. Users can choose from pre-designed templates including a wide variety of pre made templates and drag-and-drop elements to build their sites. This is crucial for businesses that need to have an online presence fast as these platforms allow users to build sites quickly without technical expertise.

They often handle the technical aspects of website maintenance including web hosting, security and updates. This takes the burden off the user to manage these tasks themselves.

So this sounds almost too good to be true. That’s why we at ProCoders still always recommend to hire professionals to get involved in the process to ensure the quality, speed and security of your site.

Builder Capabilities vs. Traditional Web Development

While building platforms offer many benefits they have limitations compared to traditional web development:

• Customization: Website builders may not have the level of customization and flexibility that custom web development offers. They often have limited customization options and users are mostly stuck to pre-designed themes and basic style edits. Complex functionality and unique full web page design and requirements may be hard to achieve.
• Scalability: For rapidly growing businesses with evolving needs website builders can be limiting. Custom development allows for more scalability and adaptability.* Complex Features: Advanced features like e-commerce systems or specialized web applications can’t be achieved with website builders alone. Custom development is better for such requirements as it allows more features and flexibility.

Website Builder Tips and Tricks

Getting the most out of your website builder is all about working smarter not harder. Here are some expert tips and tricks to help you create a amazing website in no time:

1. Drag and Drop Editor: Choose a website builder with a true drag and drop editor like Wix or Weebly to simplify the design process and give you creative freedom—no coding skills required.
2. High Quality Visuals: Use crisp images and engaging videos to make your website look amazing and keep visitors interested.
3. Marketing Tools: Integrate email marketing, social media and analytics to connect with your audience, drive traffic and track your website’s performance.
4. Fresh Content: Update your website with new posts, product updates or news to keep visitors engaged and encourage repeat visits.

Don’t forget to check out the other features your website builder offers like customizable page templates, style settings and analytics dashboards. By combining these tips with the right website builder you’ll be on your way to create a professional website that looks great and delivers results for your business.

Conclusion: Best Drag-and-Drop Website Builder

For most marketers these are a treasure, quick and easy website development. But we need to acknowledge their limitations. They have a drag and drop interface and simplicity but may not meet every project’s complexity.

In cases where a highly customized or large scale web application is required, you need to bring in professional developers. They can bridge the gap between your vision and technical execution so your website runs smoothly and meets all your business needs.

So when choosing a website builder, consider your project’s unique needs. Evaluate the builder’s features, customizability and scalability against your goals.