What are WordPress Blocks and How to Deal With Them?
8 min.

WordPress, a leader in web design and content creation, significantly advanced with the introduction of the Gutenberg block editor. It transformed content creation with a more intuitive and versatile approach to website building. 

Gutenberg’s blocks, individual elements for combining and arranging complex layouts, offer flexibility and control. From basic text and images to widgets, tables, and buttons, these elements enable users to easily create dynamic web pages. 

This article explores the functionalities of WordPress sections and their impact on content creation, offering guidance for both new and experienced users to maximize their WordPress app or website’s design and user experience.

Understanding Blocks

In WP, these are the core elements for adding, editing, and arranging content. They represent individual content pieces like text, images, and buttons, enabling easy management within the editor. The purpose of these elements is to offer a flexible and intuitive method for creating and structuring content. Each section can be independently edited and positioned, allowing for modular and dynamic web page construction. 

These structures simplify content creation and management by enabling users to experiment with layouts and designs and efficiently add, rearrange, or replace content, enhancing the overall user experience.

WordPress Blocks

The Anatomy of a Block

In WordPress, each element, a fundamental component of the Gutenberg editor, has a unique structure and purpose:

  • Name: Indicates the type, like ‘Paragraph’, ‘Image’, or ‘Heading’.
  • Attributes: Define the properties and behavior, such as font size and color for a text block.
  • Settings: Include options for alignment, spacing, and other styles, accessible via the section’s toolbar or settings panel.

Common element types include Paragraph Blocks for text content, Image Blocks for inserting and styling images, Heading Blocks for headings and SEO structuring, Button Blocks for call-to-action buttons, and List Blocks for creating ordered or unordered lists.

These sections are crucial in WordPress for creating and managing content intuitively, allowing users to enhance their website’s design and functionality. Understanding the basics and familiarizing yourself with common types enables you to fully utilize the WordPress editor.

How to Add and Edit Structures

Adding and editing sections in WordPress is a straightforward process that significantly enhances your ability to create dynamic content. Here’s a step-by-step guide to help you get started:

Step-by-Step Guide on Adding Sections to a Post or Page

  • Open the Editor: Navigate to the post or page where you want to add content. Click on ‘Posts’ or ‘Pages’ in your WordPress dashboard and then select the specific post or page, or create a new one.
  • Adding a Section:
    • Click on the ‘+’  button at the top of the editor or in the place where you want to add a new element.
    • Browse or search for the type of section you want to add (e.g., ‘Paragraph’, ‘Image’, ‘Heading’).
    • Click on the element to add it to your post or page.
  • Inserting Content:
    • Finally, you can start typing or insert your content into it. For example, upload an image or write text in a needed section.
Adding Sections to a Post or Page

Instructions on Editing and Customizing Settings

  • Selecting the Block: Click on the section you wish to edit. A toolbar will appear above it, and the settings will be displayed on the right-hand side.
  • Using the Toolbar:
    • The toolbar provides quick options for formatting and styling. For example, alignment options for text sections or image size options for image ones.
    • Use these options to make immediate stylistic changes.
  • Adjusting Settings:
    • For more detailed customization, use the settings panel on the right-hand side of the editor.
    • Here, you’ll find additional settings specific to the block you’ve selected. For instance, color settings for a paragraph section or link settings for a button one.
  • Applying and Saving Changes:
    • Once you’ve made your changes, they will automatically apply to the block.
    • Remember to save or update your post or page to keep the changes.

Editing and customizing sections in WordPress allows for a high degree of control over your content’s appearance and layout. By leveraging these tools, you can create visually appealing and well-structured content that enhances your website’s user experience and engagement.

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Managing Blocks Effectively

Effective management within your WordPress content is key to creating organized, visually appealing, and functional web pages. Here are some tips and best practices to help you arrange and maintain your blocks for optimal content presentation.

Tips for Organizing and Arranging Elements Within Your Content

  • Use Group and Column Blocks: To keep your layout organized, use groups and columns. They allow you to cluster related content together and create multi-column layouts, which are great for balancing text and images.
  • Patterns for Common Elements: If you have elements that you use frequently (like a call-to-action button or a specific layout), save them as reusable items. This ensures consistency across your site and saves time.
  • Drag and Drop to Rearrange: Sections can be easily moved around by dragging and dropping them into the desired position. Use the ‘Move up’ or ‘Move down’ buttons for precise placement.
  • Utilize Spacers and Separators: To create clean and well-spaced layouts, use spacers and separators. These help in visually dividing content and improving readability.

Best Practices for Maintaining a Clean and Efficient Block Structure

  • Keep It Simple: Avoid overcomplicating your pages with too many different types of elements. A cluttered layout can be overwhelming and distract from the main content.
  • Consistency in Styling: Maintain a consistent style across all your blocks. This includes font sizes, colors, and button styles. Consistency helps in creating a coherent look and enhances the overall user experience. For that, you can use Patterns with their “Synced” feature, which enables the pattern to be updated anywhere it’s being used.
  • Optimize for Mobile: Always check how your pages look on mobile devices. Ensure that the content scales properly and remains readable and accessible on smaller screens.
  • Regularly Update Content: Periodically review your pages and posts to update or remove outdated content. Keeping your content fresh and relevant is important for both users and search engine rankings.
  • Use Categories and Tags: For content-heavy sites, categorize and tag your posts effectively. This not only helps in organizing your content but also improves navigation for your site visitors.

By following these tips and best practices, you can create well-organized, engaging, and effective content using WordPress blocks. Good management not only improves the aesthetics of your site but also contributes to better navigation and user experience, ultimately leading to a more successful and impactful website.

Advanced Features

The WordPress Gutenberg editor offers a range of advanced features that can significantly enhance your content creation process. These features include block patterns, reusable blocks, and templates, along with functionalities like group and column sections for intricate layouts. Here’s how to make the most of these advanced features:

Exploring Patterns, Reusable Blocks, and Templates

  • Patterns:
    • Block patterns are pre-designed layouts consisting of various sections. They provide a quick way to create complex, professional-looking layouts.
    • To use a pattern, simply select it from the ‘Patterns’ tab in the Add Block interface and insert it into your page or post.
  • Patterns:
    • These allow you to save and reuse custom configurations. This is particularly useful for content elements that you use frequently.
    • Create a section or a group, customize it as needed, then select ‘Add to Reusable Blocks’ from the options menu.
  • Templates:
    • Block templates are predefined collections that you can use as starting points for new pages or posts. Some themes and plugins provide custom templates.
    • To use one, create a new page or post and select the template from the available options if your theme supports this feature.
Reusable Blocks, and Templates

How to Use Groups and Columns for Complex Layouts

  • Groups:
    • These allow you to group multiple sections together, which you can then style and manage as a single unit.
    • Use them to create sections within your content. Once the elements are grouped, you can apply background colors, spacing, and other styles to the entire group.
  • Columns:
    • These enable you to create multi-column layouts. Each column can contain different content elements.
    • Add a column and select the number of columns. Then, insert the desired sections(like text, images, or buttons) into each column.
    • Columns are ideal for creating balanced layouts, like feature lists or side-by-side text and image presentations.

By utilizing these advanced block features, you can elevate your content creation process in WordPress. They provide the flexibility and tools needed to create sophisticated, engaging, and well-organized layouts with relative ease. Whether it’s crafting a consistent look across multiple pages with reusable blocks or designing complex layouts with groups and columns, these advanced features open up a world of creative possibilities for your WordPress site.

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Custom Blocks

Introduction to Custom Blocks and Their Benefits

Custom sections in Elementor or Gutenberg extend the capabilities of the standard block editor, allowing for more personalized and specialized content. These elements are particularly useful for adding unique functionalities or designing content layouts that are not available with the default set.

  • Tailored Functionality: Custom blocks can be designed to meet specific needs, such as creating a custom call-to-action button, integrating a unique testimonial layout, or adding specialized content features.
  • Brand Consistency: They can be styled to perfectly match your brand’s aesthetic, ensuring a consistent look and feel across your website.
  • Improved User Experience: By providing precisely the functionality needed, custom sections can enhance the user experience on your site, making content more engaging and easier to interact with.

How to Create Custom Blocks or Add Them via Plugins

  • Creating Custom Elements:
    • Coding: If you have development skills, you can create custom blocks using JavaScript (specifically React) and PHP. This involves registering a new block type with the WordPress editor.
    • Development Tools: Tools like ‘Create Guten Block’ can simplify the process of developing custom elements by providing a toolkit and setup.
  • Adding Custom Elements via Plugins:
    • Library Plugins: There are numerous plugins available that add a collection of custom sections to your editor. Plugins like Spectra’, ‘Stackable’, and ‘Kadence Blocks’ offer a wide range of additional elements.
    • Installation: Install these plugins like any other WordPress plugin (via ‘Plugins’ > ‘Add New’). Once activated, the new sections will be available in your editor.
    • Usage: These added blocks can be used just like any standard section, offering additional customization options and functionalities.

Custom items are a powerful way to elevate the content creation experience in WordPress, offering bespoke solutions that align with specific website needs and goals. Whether created from scratch or added through plugins, custom blocks can significantly expand the horizons of what you can achieve with your WordPress site.

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< class="faq-section__title h4">FAQ

Where are the Blocks in WordPress?

In WordPress, blocks are accessed through the Gutenberg Editor, which is the default for creating and editing posts and pages. When you open a new post or page, you are automatically in the editor. To add a section, click the ‘+’ icon, either at the top of the editor or within the content area. This opens a library, including standard ones and any added by your theme or plugins. You can find specific elements by typing their name in the search bar of the library, which categorizes the blocks for easy navigation.

What is the Difference Between WordPress Blocks and Page Builder?

WordPress blocks, part of the Gutenberg editor, are individual elements for building and structuring content within WordPress. They offer a user-friendly way to create content layouts but have limitations in design flexibility. On the other hand, page builders like Elementor and Beaver Builder are plugins providing more comprehensive and flexible design options. They come with a broader range of design elements and allow greater control over visual appearance and complex layouts. Essentially, while WordPress sections are basic and intuitive for content creation, page builders offer advanced design features for those needing more customization and control over their site’s aesthetics and functionality. The choice depends on your design complexity needs and skill level.

How do you rearrange blocks in WordPress?

To rearrange, click and hold the element you wish to move, then drag it to the desired position. Alternatively, use the up and down arrows on the toolbar for each item.

How do you remove space between blocks in WordPress?

To remove space, select the element and adjust its margin or padding settings in the block’s toolbar or in the ‘Advanced’ section of the settings.

How do you add space between blocks in WordPress?

o add space, select the block and increase the padding or margin. This can be done via the toolbar or under the ‘Spacing’ settings in the options.

How do you reduce space between blocks in WordPress?

To reduce space, decrease the margin or padding values of the block in question. This adjustment can be made through the toolbar or under the ‘Advanced’ settings.

How do you copy and paste blocks in WordPress?

Simply click on it and select the ‘Copy’ option from the toolbar. To paste, click where you want to insert it and press ‘Ctrl + V’ (or ‘Cmd + V’ on Mac).

How do you group blocks in WordPress?

Select the elements you want to group by clicking and dragging your cursor over them, then click the ‘Group’ icon from the toolbar that appears.

How do you select multiple blocks in WordPress?

Select the first block, then hold the ‘Shift’ key and click on the last element you want to include in the selection. All elements in between will be selected.

How do you move blocks in WordPress?

Move blocks by clicking and dragging them to the new location or using the up and down arrow buttons on each toolbar to shift their position.


WordPress blocks, a key feature of the Gutenberg editor, have revolutionized content creation in WordPress by offering an accessible and intuitive approach for users of all skill levels. They allow for a range of functionalities, from adding simple text and images to crafting complex layouts. 

The introduction of custom sections and enhancing plugins further broadens WordPress’s capabilities, enabling unique and personalized web experiences. While blocks provide simplicity and seamless integration, page builders are preferred for greater design flexibility and control. 

The choice between them depends on your design needs and customization preferences. Utilizing WordPress sections effectively can greatly improve your website’s functionality and visual appeal, aligning with WordPress’s ongoing commitment to innovation and user-friendly design.

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