Elementor Pro vs Gutenberg: ProCoders Guide – Picking the Right WordPress Tool
13 min.

The choice between two big tools – Gutenberg and Elementor – has been a hot topic among developers and website creators. Gutenberg, also known as the default block editor, default editor, and WordPress’s native block editor, is at the heart of the WordPress ecosystem.

This ProCoders Guide will dive into this debate and give you the insights and clarity to make an informed decision for your WordPress projects.

Choosing a tool for WordPress development is not just a matter of preference; it’s a strategic decision that can impact the design, functionality, and overall success of your website.

In the Gutenberg vs Elementor showdown, each competitor has its pros and cons, and understanding these is key to leveraging WordPress for your needs. This article will compare Gutenberg with Elementor.

What are WordPress Page Builders

WordPress page builders have changed the way users approach website development, making it easier than ever to create pages and custom layouts for any WordPress site.

A page builder is a user-friendly interface, often with drag and drop functionality, that allows users to design web pages visually, without writing code. This democratization of web design means anyone can build a professional-looking WordPress website.

Popular WordPress page builders like Gutenberg and Elementor have become essential tools for both beginners and experienced developers. They simplify the process of creating and editing web pages, allowing users to experiment with different layouts, add design elements, and customize their site in real time.

With a page builder, you can create pages, posts, and even entire websites, making website development more accessible and efficient for the entire WordPress community.

Whether you’re building a simple blog or a complex business site, WordPress page builders give you the flexibility and creative control to bring your vision to life.

What are Block Editors

Block editors are a new generation of page builders designed to simplify content creation through a modular, block-based approach. In a block editor, every piece of content – whether it’s a paragraph, image, video, or button – is treated as a block.

This allows users to arrange, customize, and style each block independently, resulting in more dynamic and complex layouts without the need for custom code.

Gutenberg, the default WordPress editor, is the most well-known block editor. As the default WordPress page builder, it provides a streamlined editing experience within the WordPress dashboard.

Users can choose from a variety of pre-built blocks to build their pages, from simple blog posts to complex landing pages. The block editor interface empowers users to focus on content and design, not technical details, making website building accessible to everyone.

By using block editors, WordPress users can create visually appealing and functional web pages, all within the comfort of the default WordPress editor.

Understanding Gutenberg

The platform, named after the inventor of the printing press, Johannes Gutenberg, marks a significant shift in the WordPress editing experience. Its introduction aimed to modernize and simplify content creation on WordPress, moving away from the classic editor that had been a staple of the platform for years.

Brief History and Purpose of Gutenberg

Gutenberg was introduced as part of WordPress 5.0 in December 2018. Its primary purpose was to make content creation more accessible and intuitive, especially for users without extensive coding knowledge. By introducing a block-based editor, the tool transformed the way users build and design their WordPress sites, allowing for more flexibility and creativity in the layout and content.

Key Features of the Gutenberg Editor

  • Block-Based Editing: Gutenberg operates on a block system, where each piece of content (like a paragraph, image, or video) is a distinct block, making it easy to manipulate and arrange content.
  • Custom Blocks: It offers a range of blocks for different content types and allows developers to create custom blocks.
  • Flexibility in Layout: It provides more control over page layouts, enabling users to create complex designs without needing additional plugins or custom code.
  • Reusable Blocks: Users can save and reuse blocks across different posts or pages.
  • Built-In Customization Options: Basic customization options for colors, fonts, and block-specific settings are included, reducing the need for external plugins for simple tasks.
Gutenberg Editor

Pros and Cons of Using Gutenberg for WordPress Development

Pros:

  • Integrated into WordPress: Being a part of WordPress, it doesn’t require additional installation or major compatibility checks.
  • Ease of Use: Its intuitive interface is suitable for beginners.
  • Performance: Generally, it is lighter and faster than third-party page builders.
  • Regular Updates: As a core part of WordPress, it receives regular updates and improvements.

Cons:

  • Learning Curve: Users familiar with the classic editor may need time to adapt to the block-based approach.
  • Limited Design Capabilities: While it offers flexibility, its design capabilities are not as extensive as dedicated page builders.
  • Plugin Compatibility: Some older plugins might not be fully compatible with Gutenberg.

The service represents a significant step forward in WordPress’s evolution, aiming to streamline and enhance the content creation process. Its block-based approach offers an accessible platform for users of varying skill levels, although it may not yet match the advanced design capabilities of specialized page builders.

Now, let’s find out more about the other participants of the WordPress Gutenberg vs Elementor feat.

Recommended: How to Group Blocks in WordPress

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Elementor: Brief History and Purpose

The service was created to provide a user-friendly, drag-and-drop interface for WordPress users to design custom websites without needing deep coding knowledge. It filled a big gap in the market for a flexible and comprehensive page builder for both beginners and pros.

Elementor Page Builder Features

  • Drag-and-Drop Editor: Visual drag-and-drop interface to design and customize pages in real time.
  • Wide Range of Widgets: Comes with a plethora of widgets to add text, images, buttons, sliders, and more to your pages.
  • Responsive Design Controls: Design mobile-responsive websites with controls to adjust elements for different screen sizes.
  • Pre-designed Templates: A huge library of pre-designed page templates to speed up website development by providing ready-to-use structures and inspiration.
  • Popup Builder: Ability to create and manage popups to add to the marketing tools within Elementor.
  • Theme Builder: Goes beyond pages, allows users to design entire themes, headers, footers, and other dynamic content, and gives more design freedom to create unique site layouts. You can use it first and then opt for custom WordPress theme development later for a more unique branding.

The free version of Elementor includes basic features like a drag-and-drop editor, essential widgets, and a selection of page templates, while the pro version unlocks advanced features like theme builder, popup builder, and more widgets.

Elementor Pros and Cons for WordPress Development

Pros:

  • Highly Customizable: Elementor has a lot of customization options to create unique and complex designs.
  • User Friendly: Simple interface for beginners.
  • Element Library: A Huge number of elements and widgets.
  • Community and Updates: Large community and regular updates.

Cons:

  • Performance: Elementor can be heavier than Gutenberg and impact website load times.
  • Plugin: Being a plugin, it requires updates and maintenance, and can have compatibility issues with other plugins or WordPress updates.
  • Cost for Pro Features: While it has a free version, many advanced features are available only in the pro version.

Elementor is the go-to choice for those looking for design capabilities and ease of use for any WordPress development services company. Its many features and customization options make it a tool of choice for professional websites, but performance and plugin dependence should be considered.

Elementor vs Gutenberg: The Comparison

When choosing between Gutenberg editor and Elementor for WordPress development, several factors come into play. One of the main differences between Elementor and Gutenberg is how they approach website building, performance, and flexibility. Comparing Gutenberg and Elementor will help you decide which tool fits your workflow and goals.

There is a difference between Elementor and Gutenberg that you should pay attention to. Knowing them will help you make a more informed decision about which tool is best for you. For best results, use both Elementor and Gutenberg together to enhance content creation and design options on your WordPress site.

Elementor vs Gutenberg

User Interface and Ease of Use

Gutenberg:

Clean and simple interface. Integrated with WordPress, so it’s more streamlined for WordPress users.

Easy to learn, especially for WordPress users.

Elementor:

Drag and drop editor. Visual editing in real time.

User-friendly even for beginners, but more complex and has more options compared to Gutenberg.

Flexibility and Customization Options

Gutenberg:

The block-based approach is flexible but limited in design options compared to full-page builders.

Customization is available but within the constraints of each block. Each design element is a block, so you can add, move, or edit content visually within the block system.

Elementor:

Elementor is flexible and customizable. Wide range of widgets and design options. Can fine-tune every aspect of your site design.

The ability to customize every part of your site is a big advantage, thanks to Elementor’s advanced customization options for website design.

Performance and Site Speed Implications

Gutenberg:

Generally lighter on resources, so faster loading times and better performance, especially on smaller sites. So, is Gutenberg faster than Elementor? Yes, a little.

Elementor:

The platform’s features can impact site speed and performance, especially on more complex sites with many elements and widgets. Using many widgets and design elements in Elementor can slow down page speed and potentially lower search engine rankings.

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Compatibility with Themes and Plugins

Gutenberg:

As part of WordPress core, Gutenberg is compatible with most themes and plugins, especially those that are regularly updated. In fact, most WordPress themes are designed to work seamlessly with Gutenberg, so it’s easy for all levels of users to customize their site.

Elementor:

Also compatible with many themes and plugins. But due to its complexity, there might be occasional compatibility issues, especially with less common plugins or themes.

In summary, Elementor and Gutenberg cater to different needs and skill levels in WordPress development. Gutenberg is for those who want simplicity and native WordPress integration. Elementor is for those who want advanced customization options and a more visual design process, but with a slight trade-off in performance.

The choice between the two should be based on your project requirements, your skill level, and the importance you place on design flexibility versus native WordPress integration.

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Advanced Features: Power Tools for Developers

For developers and advanced users, both Gutenberg and Elementor have advanced features that go beyond basic page building.

Elementor has a theme builder that allows users to design custom headers, footers, and archive pages and create complex layouts with many widgets and design elements. The ability to add custom CSS within the Elementor interface gives developers granular control over their WordPress site design.

Gutenberg is more streamlined but also supports advanced customization through custom blocks and a growing ecosystem of add-ons.

Developers can create their own Gutenberg blocks to add unique functionality or design elements and leverage advanced features to build complex designs that integrate with the rest of the WordPress ecosystem.

Both Gutenberg and Elementor can create custom layouts and designs, so they are powerful tools for those who want to push the limits of what’s possible with WordPress.

Whether you’re building custom headers, designing a unique archive page, or implementing advanced features with custom CSS, these page builders give you the flexibility and creative freedom for modern website development.

Pricing and Value

When comparing Gutenberg and Elementor, pricing is a big factor. Gutenberg is free; it’s part of WordPress core, so every WordPress installation comes with it. So users have access to a lot of features and customization options for free, which is a big plus for those on a budget or who want to minimize expenses.

Elementor has a free version with basic features and a pro version—Elementor Pro—that has advanced features, additional widgets, and premium support. Elementor Pro is available in different pricing tiers depending on the number of sites and level of support needed.

For users who need advanced design capabilities, theme builder, and a huge template library, Elementor Pro offers great value and flexibility.

Ultimately, the choice between a free solution like Gutenberg and the paid options of Elementor depends on your project requirements and level of customization. Both Gutenberg and Elementor offer great value in their respective models, so WordPress users can find a page builder that fits their needs and budget.

Security and Updates

Security and updates are important factors to consider when choosing a page builder for your WordPress site. Gutenberg, as the default WordPress editor, is tightly integrated with WordPress core.

This means it gets security patches and updates along with every WordPress release, so your site will always be secure and up-to-date.

Elementor, as a third-party plugin, is also committed to maintaining a high level of security. The Elementor team releases updates to address vulnerabilities, improve performance, and introduce new features.

The theme builder and advanced design tools are developed with security best practices in mind so users can create custom designs that are beautiful and safe.

Both Gutenberg and Elementor prioritize the security and stability of your WordPress website. By choosing a reputable page builder and keeping it updated, you can build and maintain your site knowing that your content and custom layouts are protected by ongoing development and support from the entire WordPress community.

Use Cases: When to Use Which Builder?

Gutenberg

Choose Gutenberg as your WordPress tool in certain scenarios and for specific types of projects:

Ideal Scenarios for Opting for Gutenberg

  • Blog and Content-Focused Websites: Gutenberg is perfect for content creators who focus on writing and blogging, thanks to its simple content editing capabilities.
  • Websites that Require Fast Performance: For sites where speed is critical, Gutenberg’s lightweight nature makes it a good choice.
  • Users Familiar with WordPress: Those already comfortable with WordPress will find Gutenberg’s integration a natural extension of their existing workflow.

Types of Projects that Benefit from Gutenberg’s Features

  • Simple Corporate or Personal Websites: Gutenberg is good for building basic websites that require standard pages like home, about us, contact, and blog.
  • Content-Intensive Sites: Online magazines, news sites, or blogs with a focus on text and media content can use Gutenberg’s content management system.
  • Low Budget or Resource Projects: Smaller projects or projects with limited resources can benefit from the simplicity and low overhead of Gutenberg.

Elementor

This one is good for:

Elementor page builder

Ideal Scenarios for Elementor

  • Complex Design Requirements: When a project needs intricate designs and layouts, Elementor’s advanced design capabilities are a must.
  • E-Commerce and Business Websites: For robust online stores or business sites that need unique branding and user experiences, Elementor’s flexibility is key.
  • Users Seeking a Visual Design Experience: Those who prefer a more visual approach to site building will love the drag-and-drop interface.

Types of Projects that Benefit from Elementor’s Capabilities

  • Customized E-Commerce Stores: Online shops that need customized product pages, shopping carts, and checkouts can use Elementor’s many widgets and design options.
  • Portfolio or Artistic Websites: Creatives looking to showcase work can use Elementor to create visually stunning and unique portfolio sites.
  • Landing Pages and Promotional Sites: For businesses focused on marketing or promotional campaigns, Elementor’s ability to create landing pages is a big plus.

Gutenberg is perfect for simpler, content-focused sites where ease of use and performance are top priority. Elementor is better suited for more complex, design-heavy projects where customization and visual appeal are key.

Gutenberg and Elementor: Can You Use Both?

Why choose Elementor or Gutenberg if you can use both? In the world of WordPress, you can indeed use both. In the diverse ecosystem of WordPress, it’s possible to combine Gutenberg and Elementor, each bringing its unique strengths to the table.

This combination can be powerful, offering a balance between simplicity and advanced design capabilities.

Gutenberg or Elementor? How to Use Both?

  • Using the Strengths of Each Tool: Use Gutenberg for fast performance and ease of content management, especially for standard pages and blog posts. Use Elementor for designing more complex and visually appealing pages like homepages, landing pages or custom layouts.
  • Hybrid Approach in Page Building: Start with Elementor for the overall page layout and design, then use Gutenberg blocks within Elementor for specific content areas where simplicity and speed are needed.
  • Theme and Template Customization: Use Elementor to create custom themes and templates, then populate the content using Gutenberg’s editor for a smooth content management experience.

Benefits and Drawbacks of Using Both

Benefits:

  • Flexibility and Creativity: Using both tools gives you creative freedom in design and content management efficiency.
  • Performance: Use Elementor for complex designs without overwhelming the whole site, since Gutenberg is lightweight for simpler content areas.
  • Best of Both Worlds: Use Elementor’s advanced design features for complex pages and Gutenberg’s interface for regular content updates.

Drawbacks:

  • Learning Curve: Managing two editors requires knowledge of both, which can be a learning curve for some users.
  • Design Consistency: Ensuring design consistency across the site when using two tools can be tough.
  • Compatibility Issues: While generally compatible, there might be instances where Gutenberg and Elementor integration might cause compatibility issues, especially after updates.

Combining Gutenberg and Elementor has its challenges, but it also offers a chance to use the strengths of both. This approach gives more flexibility, creativity, and efficiency in WordPress development. It’s a great option for those who need Elementor’s advanced design capabilities and Gutenberg’s simplicity and performance in different parts of their site.

FAQ
What Is Better Than Elementor Page Builder?

Alternatives like Beaver Builder, Divi Builder, or Thrive Architect may be preferred by some users for their unique features. Beaver Builder, for instance, is praised for its clean code and stability, Divi for its vast template library, and Thrive Architect for its focus on conversion-optimized elements. Ultimately, the best choice varies based on specific project requirements, budget, and personal preference for interface and workflow.

Do Professionals Use Elementor?

Yes, it is widely adopted by professional WordPress developers and designers due to its robust set of tools, flexibility, and ease of use. Elementor caters to both basic and complex website design needs, making it a versatile choice for professionals working on a diverse range of projects. Its ability to create sophisticated designs without the need for custom coding is particularly appealing in professional settings.

Is Elementor Good or Bad for SEO?

Elementor, by itself, is neither inherently good nor bad for SEO. It is a tool that allows for the creation of visually appealing websites with relative ease. The SEO performance of a website built with Elementor depends on how it is used. Factors like site speed, mobile responsiveness, and clean code are crucial for SEO, and while Elementor offers tools to optimize these, it ultimately depends on how the builder is utilized. For optimal SEO, it’s essential to follow best practices like optimizing images, ensuring fast load times, and using SEO-friendly themes and plugins.

Why Use Gutenberg WordPress?

Gutenberg is used in WordPress due to its ease of use, native integration, performance, and flexibility. Its block editor simplifies the process of content creation, making it accessible to users with varying levels of technical expertise. As part of WordPress, Gutenberg ensures compatibility and stability within the WordPress ecosystem.

Being a lightweight editor, Gutenberg contributes to better site performance, particularly important for SEO and user experience. While it’s simpler than many page builders, Gutenberg still offers a good level of flexibility for content layout and design.

Conclusion

Which is better, Elementor or Gutenberg? In conclusion, the choice is not a question of one tool being categorically better than the other; rather, it’s about selecting the right tool that aligns with your specific project needs, skill level, and design aspirations.

Gutenberg offers a streamlined, efficient, and performance-oriented approach, ideal for content-centric sites and those preferring an integrated WordPress experience. On the other hand, Elementor stands out for its advanced design capabilities, offering extensive customization and creative freedom for more complex and visually driven websites.

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